LaSalle Network has partnered with a boutique, award-winning PR agency in downtown Chicago known for its creative campaigns, collaborative team culture, and high-profile client roster across lifestyle, healthcare, government, consumer, and entertainment brands. As they continue to grow their integrated marketing offerings, they’re adding a Paid Media Associate to their team!
As a Paid Media Associate , you’ll be responsible for executing and optimizing paid media campaigns across multiple platforms including Meta, Google, LinkedIn, and emerging channels. You’ll work alongside the PR and digital teams to support brand initiatives through targeted advertising strategies that drive measurable results.
Plan, execute, and manage paid media campaigns across social, search, and display channels
Conduct audience research and develop targeting strategies
Optimize campaigns in real time to improve performance against KPIs (CTR, CPA, ROAS, etc.)
Monitor and report on campaign performance using tools like Google Analytics and platform-specific dashboards
Collaborate with creative and account teams to ensure messaging and visuals align with campaign objectives
Stay current on industry trends, algorithm changes, and emerging ad platforms
Assist in preparing client-facing reports and insights
2–4 years of hands-on paid media experience, ideally in an agency setting
Proficiency in Meta Ads Manager, Google Ads, Google Analytics, and other relevant platforms
Strong analytical skills and attention to detail
Experience A/B testing creative and audience segments
Ability to manage multiple campaigns and deadlines simultaneously
Excellent communication and collaboration skills
Bachelor's degree in Marketing, Communications, Advertising, or related field
Competitive salary and benefits package
Creative, high-energy work environment with passionate teammates
Work with nationally recognized brands and campaigns
Modern downtown office space with a hybrid schedule (4 days onsite, 1 day remote)
Ready to bring your paid media expertise to a team that values strategy, storytelling, and results? Apply to this Paid Media Associate position to join a dynamic agency where your work truly makes an impact.
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